Who we are

Ordinary name.
Extraordinary
expertise.

The Ordinary HRD was founded on a simple belief: that every organisation deserves access to senior HR thinking when it matters most.

Our story

The name is deliberate. We are not a faceless consultancy of partners and associates. We are experienced HR directors — people who have held the seat, managed the room, and navigated the hard conversations that define careers and shape organisations.

We founded The Ordinary HRD after years of watching organisations struggle through people risk situations without proper support: HR teams stretched too thin, line managers out of their depth, decisions made under pressure that created greater risk downstream.

Our practice is built on discretion, process rigour, and plain-English advice. We work primarily with HR directors and senior leaders who need a trusted, experienced hand alongside them — not a junior consultant reading from a handbook.

Our values
01
Discretion above all
People risk matters are sensitive. We handle every engagement with absolute confidentiality and professional care.
02
Process rigour
Sound procedure is the foundation of defensible outcomes. We never cut corners, however much pressure is applied.
03
Plain speaking
We give clear advice, not hedged opinions. You will always know where you stand and what we recommend.
04
Genuine partnership
We work alongside your team, not above it. Your context matters and we listen before we advise.
The team
Angela Gonsalves
Angela Gonsalves
Founder & Principal Consultant

Angela Gonsalves FCIPD is an experienced People Director and HR leader with more than 25 years' experience supporting organisations through complex people challenges. Having held senior leadership roles across retail, e-commerce, pharmaceuticals and high-growth businesses, she has led major restructuring programmes, workplace investigations, grievance and disciplinary processes, organisational change and senior-level employee relations matters.

Known for her calm, straightforward approach, sound judgement and pragmatic advice, Angela works with organisations to navigate sensitive situations confidently, balancing legal, commercial and people considerations to achieve fair and sustainable outcomes.


Credentials
Membership
CIPD Chartered Fellow
Insurance
Professional indemnity
Compliance
ICO registered
Work with us

Tell us about your situation. Initial conversations are confidential and without obligation.